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Google I/O this week brought over 100 announcements. Buried inside them were four changes that will directly affect how visible your brand is in AI search. Here's what you need to know. But first....
AI Search
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This conversation with Mark Williams-Cook explores how trust, entity strength and off-site signals increasingly matter in an AI Search world.
Video
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OpenAI’s new ChatGPT Atlas browser. SoftBank’s multibillion-dollar AI bet. And a 25% traffic drop that hasn’t dented revenue.
GEO
AI-driven referrals are transforming how people discover and buy online. From Walmart’s ChatGPT partnership to Google’s ad shake-up, the shift toward conversational commerce is well underway.
Perplexity
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Google expands AI search to the UK. Figma lights up Wall Street. Anthropic's revenue surge puts OpenAI on notice. This week, we’re tracking AI Search expansion, platform disruption, and why the AI battleground is far from settled.
Reddit
Franc Talking: A weekly newsletter by Be Franc. Edition 4.
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